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21. Las emociones en la negociación / autores Roger, Fisher ; Daniel Shapiro ; traducción Angela, García.

by Fisher, Roger; Shapiro, Daniel; García, Angela; Bonnett Vélez, Fabián.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Bogotá : Norma S.A., c2009Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [658 FIS] (3), BIBLIOTECA GENERAL ULEAM EXTENSION EL CARMEN [658 FIS] (1).

22. Atención inclusiva a la ciudadanía / Ruth Silva Saltos , Gustavo Egas , Jorge Hurtado ... [et al.] ; edición pedagógica y revisión de estilo Dalia María Noboa C.

by Silva Saltos, Ruth; Egas, Gustavo; Hurtado, Jorge; Noboa C., Dalia María.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Quito : IAEN, 2011Availability: Items available for loan: BIBLIOTECA - ULEAM FACULTAD ARQUITECTURA [352.609 866 ATE] (1).

23. Marketing estratégico / David W. Cravens, Nigel F. Piercy ; traducción Yago Moreno.

by Cravens, David W; Piercy, Nigel F; Moreno, Yago.

Edition: Octava edición.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Madrid : McGrawHill, c2007Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [658.8 CRA] (1), BIBLIOTECA GENERAL ULEAM EXTENSION CHONE [658.8 CRA] (1).

24. Dirección de Marketing / Gestión estratégica y operativa del mercado Carlo ,Gallucci. Carlos ,Sicurello.

by Lambin, Jean-Jacques; Gallucci, Carlo; Sicurello, Calos.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: México D.F. Mc Graw Hill, 2007Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [655 DIR] (1).

25. Cómo elaborar proyectos de inversión : Paso a paso.

by Lara Dávila, Byron.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Quito : Oseas Espín , 2010Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [001 LAR] (1).

26. Preparación y evaluación de proyectos / Nassir Sapag Chain, Reinaldo Sapag Chain ; revisión técnica Héctor A. Ruiz R.

by Sapag Chain, Nassir; Sapag Chain, Reinaldo; Ruiz R., Héctor A; Suárez R., Martha Edna.

Edition: 3°ed., editora Martha Edna Suárez R.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Bogotá : McGraw-Hill Interamericana, c1995., r1996Availability: Items available for loan: BIBLIOTECA - ULEAM FACULTAD CIENCIAS ECONOMICAS [658.404 SAP] (1).

27. Proyectos turísticos : Formulación y evaluación / Edgar Alfonso Hernández Díaz.

by Hernández Díaz, Edgar Alfonso.

Edition: 2°ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D.F. : Trillas S.A., 2010Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [338.479 1 HER] (1).

28. Tecnologías inteligentes para la gestión empresarial / Enrique Bonsón Ponte (coordinador).

by Bonsón Ponte, Enrique.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D.F. : Alfaomega, [1999], c1999Availability: Items available for loan: BIBLIOTECA - ULEAM FACULTAD CIENCIAS ECONOMICAS [658.403 801 1 TEC] (1).

29. Marketing contemporáneo Guadalupe Meza Staines, Martha Elsa Mauri Hernández, Magda Elizabeth Treviño Rosales traducción.

by Kurtz, David L.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D.F. : CENGAGE Learning, 2010Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [655 KUR] (1).

30. Marketing Enfoque América Latina / José Luís Robles Ramírez, José I. Rojas Méndez, Revisión Técnica.

by Arellano Cueva, Rolando.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D.F. : Mc Graw Hillc, c2010Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [658.8 ARE] (1), BIBLIOTECA GENERAL ULEAM PARALELO PEDERNALES [658.8 ARE] (2).

31. Dirección de marketing / Fundamentos y Aplicaciones

by Rivera Camino, Jaime; López-Rua, Mencía de Garillán.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D.F. : Esic Editorial c2012Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [655 DIR] (1).

32. El emprendedor de éxito / director Miguel Ángel, Toledo Castellanos ; editor Jesús, Mares Chacón ; coordinadora Marcela, Rocha Martínez ... [et al.].

by Alcaraz Rodríguez, Rafael; Toledo Castellanos, Miguel Ángel; Mares Chacón, Jesús; Rocha Martínez, Marcela.

Edition: 4°ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D.F. : McGraw-Hill/Interamericana S.A., c2011Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [658 ALC] (1).

33. Marketing Turístico / Mármol Sinclair, Patricia ; gerente editorial María José, López Raso ; editora de adquisiciones Carmen, Lara Carmona.

by Ojeda García, Carmen Delia; Mármol Sinclair, Patricia; López Raso, María José; Lara Carmona, Carmen.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Madrid : Paraninfo, S.A. , c2012Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [658.8 MAR] (1).

34. Marketing de servicios : Personal, tecnología y estrategia / Jochen, Wirtz ; traducción Leticia Esther, Pineda Ayala ; revisión técnica Julieta, Mercado González ; Irma, López Espinoza.

by Lovelock, Christopher; Wirtz, Jochen; Pineda Ayala, Leticia Esther; Mercado González, Julieta; López Espinoza, Irma.

Edition: 6°ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: México : Pearson Educación, c2009Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [658.8 MAR] (1).

35. El directorio del siglo XXI / José Manuel Casado

by Casado, José Manuel.

Edition: 2ª ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Barcelona : Gestión 2000, 2005Availability: Items available for loan: BIBLIOTECA - ULEAM FACULTAD CIENCIAS ECONOMICAS [658.4 CAS] (1).

36. Estrategia de Marketing / Michael D. Hartline , Verania de Parres, traducción. Carlos Mondragón Liévana, Revisión Técnica.

by Ferrell, O. C; Hartline, Michael D.

Edition: 3 ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D.F. : Cengage Learning, 2008Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION CHONE [655 EST] (1). Checked out (1).
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37. Hoteles / Gerencia, Seguridad y Mantenimiento /

by Ramírez Cavassa, César.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: México : Trillas, 2007Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [647.94 RAM] (1).

38. Hotelería / Dirección Javier Enrique Callejas ; coordinadora Verónica Estrada Flores.

by Báez Casillas, Sixto.

Edition: 4. ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D.F. : Patria, c2009Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [352 BAE] (1).

39. Planificación del Espacio Turístico /

by Boullón, Roberto C.

Edition: 3a. ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: México : Trillas, c1997Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [654 BOU] (1).

40. Planificación integral del turismo : Un enfoque para latinoamérica / Sergio Molina E., Sergio Rodríguez A.

by Molina E., Sergio; Rodríguez A., Sergio.

Edition: 2ª ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D. F. : Trillas, c1991Availability: Items available for loan: BIBLIOTECA - ULEAM FACULTAD ARQUITECTURA [338.4791 MOL] (1), BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [338.4791 MOL] (1).

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