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1. Dirección de marketing : Fundamentos y Aplicaciones / Jaime Rivera Camino, Mencía de Garcillán.

by Rivera Camino, Jaime; Garcillán, Mencía de.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D.F. : Esic Editorial, c2012Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [658.8 RIV] (1).

2. Cómo escribir y publicar una tesis doctoral / Jaime Rivera-Camino ; prólogo de Luis Gómez-Mejía.

by Rivera-Camino, Jaime; Gómez-Mejía, Luis.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Madrid : ESIC editorial, 2011Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM PARALELO PEDERNALES [808.066 378 RIV] (1).

3. Marketing Estrategico

by Jean-Jacques Lambin; Mariano J; Salvador, Miquel; Antonio Carlos Cuenca; Jaime Rivera; Nora Lado.

Edition: Material type: book Book; Format: print ; Literary form: not fiction Publisher: Colombia McGraw-Hill Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION EL CARMEN [col] (1).

4. Casos prácticos de Marketing / Jean-Jacques Lambin ; traducción Nora Lado, Jaime Rivera.

by Lambin, Jean-Jacques; Lado, Nora; Rivera, Jaime.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Madrid : McGraw-Hill, [1995], c1995Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION CHONE [658.8 LAM] (1).

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