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1. Introducción al marketing / Gary, Armstrong ; Philip, Kotler ... [et al.] .

by Armstrong, Gary; Kotler, Philip.

Edition: 3 ed. Material type: book Book; Format: print ; Literary form: not fiction Publisher: Madrid : PEARSON EDUCACIÓN, c2011Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [658.8 INT] (3).

2. Fundamentos de Marketing / Philip, Kloter ; Marcela, Benassini ; Gary, Armstrong.

by Kloter, Philip; Benassini, Marcela; Armstrong, Gary.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Colombia : PEARSON EDUCACIÓN, c2012Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [659 FUN] (3).

3. Fundamentos de Marketing / Philip, Kloter ; Marcela, Benassini ; Gary, Armstrong.

by Kloter, Philip; Benassini, Marcela, aut; Armstrong, Gary, aut.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Bogota-Colombia PEARSON EDUCACION S.A. c 2012Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION CHONE [658.8 FUN] (3), BIBLIOTECA GENERAL ULEAM EXTENSION EL CARMEN [658.8 FUN] (3).

4. Introducción al marketing / Gary, Armstrong ; Philip, Kotler ... [et al.] .

by Armstrong, Gary; Kotler, Philip, aut.

Edition: 3ª Ed. :Material type: book Book; Format: print ; Literary form: not fiction Publisher: Madrid: España PEARSON EDUCACION S.A c 2011Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION CHONE [658.3 INT] (2), BIBLIOTECA GENERAL ULEAM EXTENSION EL CARMEN [658.3 INT] (3).

5. Marketing / Philip Kotler, Gary Armstrong ; traducción Lourdes Amador Araujo ; revisión técnica y adaptación, María de la Luz Eloísa Ascanio Rivera.

by Kotler, Philip; Armstrong, Gary; Amador Araujo, Lourdes; Ascanio Rivera, María de la Luz Eloísa.

Edition: 16a ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D. F., [México] : Pearson Educación, 2017Availability: Items available for loan: BIBLIOTECA - ULEAM FACULTAD CIENCIAS ECONOMICAS [658.8 KOT] (7). In transit (2).

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