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1. Administración de documentos : enfoque manual y electrónico / Carmen M. Correa , Abigaíl Díaz-Colón ; revisión técnica de Angelita Escobar Ortíz ; editor Guillermo E. Mora G.

by Correa, Carmen M; Díaz-Colón, Abígail; Escobar Ortíz, Angelita; Mora G., Guillermo E.

Edition: 2ª ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D.F. : McGraw-Hill c2010Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [651 COR] (1).

2. Secretaria Ejecutiva = Assistant Executive / coordinador Fernando, Canda Moreno.

by Canda Moreno, Fernando.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Madrid : Cultural, 1998Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [651] (3).

3. Calidad total y productividad / director Miguel Ángel Toledo C. ; editor Pablo E. Roig Vázquez ; coordinadora Marcela I. Rocha M.

by Gutiérrez Pulido, Humberto; Toledo C., Miguel Ángel; Roig Vázquez,. Pablo E; Rocha M., Marcela I.

Edition: 3ª ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D.F. McGraw-Hill. c2010Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [658.562 GUT.] (5).

4. Gestión de los negocios internacionales / Liliana E. Gnazzo , Carlos A. Ledesma , Mirta Domínguez ... [et al.].

by Gnazzo, Liliana E; Ledesma, Carlos A; Domínguez, Mirta.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Argentina : Pearson Educación, 2007Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [382 GES] (6).

5. La agricultura : economía, administración y costos / Humberto Oropeza Martínez.

by Oropeza Martínez, Humberto.

Edition: 2ª ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D.F. : Trillas, 2008Availability: Items available for loan: BIBLIOTECA - ULEAM FACULTAD CIENCIAS ECONOMICAS [338.13 ORO] (1).

6. Marketing 3.0 / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.

by Kotler, Philip; Kartajaya, Hermawan; Setiawan, Iwan.

Edition: 2ª ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Bogotá, Colombia : Ediciones de la U., 2012Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [655 KOT] (2).

7. Marketing / Philip, Kotler ; Gary, Armstrong ; traducción Leticia Esther, Pineda Ayala .

by Kotler, Philip; Armstrong, Gary; Pineda Ayala, Leticia Esther.

Edition: 14ª ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: México : Pearson Educación, c2012Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [655 KOT] (4). Checked out (1).

8. Redacción comercial estructurada / director Demóstenes, Rojas Risco; revisión técica y adapatación Amelia, Maldonado Ruiz; editor Guillermo E., Mora.

by Rojas Risco, Demóstenes; Maldonado Ruiz, Amelia; Mora G., Guillermo E.

Edition: 5ªed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D.F. : McGraw-Hill Interamericana, c2005Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [652 ROJ] (1).

9. Marketing social : Teoría y práctica / Luis Alfonso, Pérez Romero; revisión técnica César J., Sepúlveda Martínez; editor Quintanar Duarte, Enrique.

by Pérez Romero, Luis Alfonso; Sepúlveda Martínez, César J; Cervantes Aldana, Javier; Quintanar Duarte, Enrique.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: México: Pearsón Educación, c2004Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [655 PER] (1).

10. Fundamentos de Marketing / autor Gary, Armstrong; traducción Mónica Gabriela, Martínez Gay; revisión técnica Roberto Garza, Castillón Cantú; editor Pablo Miguel, Guerrero Rosas.

by Kotler, Philip; Armstrong, Gary; Martínez Gay, Mónica Gabriela; Castillón Cantú, Roberto Garza; Guerrero Rosas, Pablo Miguel.

Edition: 8°ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Naucalpan de Juárez, Estado de México : Pearson Educación, c2008Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [655 KOT] (1).

11. Administración : Gestión Organizacional, enfoques y proceso administrativo / Lourdes, Munch ; colaboración Félix, Patiño Gómez ; editor Pablo Miguel, Guerrero Rosas ; supervisor José D. Hernández Garduño.

by Munch, Lourdes; Patiño Gómez, Félix; Guerrero Rosas, Pablo Miguel; Hernández Garduño, José D.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: México : Pearson Educación, c2010Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [352 MÜN] (1).

12. Marketing de servicios : Conceptos, estrategias y casos / Hoffman, K. Douglas; Bateson John E. G.; Traducción Meza Staines, Guadalupe; Revisión Técnica Ramos, María de los Ángeles.

by K. Douglas, Hoffman; Bateson, John E; Meza Staines, Guadalupe; Ramos, María de los Ángeles.

Edition: 14. ed. Material type: book Book; Format: print ; Literary form: not fiction Publisher: México D.F. : Cengage Learning Editores, c2011Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [655 MAR] (1).

13. Marketing Internacional

by Acerenza, Miguel Ángel.

Edition: 2°ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D.F. : Trillas S.A., c2007Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [382 ACE] (1).

14. Marketing Hotelero

by Acerenza, Miguel Ángel.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D.F. : Trillas S.A., c2004Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [647.94 ACE] (1).

15. Introducción al turismo / Manuel, Gurría Di-Bella.

by Gurría Di-Bella, Manuel; Haulot, Arthur; Romero, Héctor Manuel.

Edition: 2ᵃed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: México : Trillas S.A., 2010Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [380.1459104 GUR] (3).

16. El final del Marketing que conocemos / traducción Isabel, Ferrer ; coordinación editorial Débora, Feely ; diseño de tapa Sergio, Manela y Asociados.

by Zyman, Sergio; Ferrer, Isabel; Feely, Débora; Manela, Sergio, y Asociados.

Edition: 2ᵃed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Buenos Aires : Granica S.A., c2011Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [658.8 ZYM] (1).

17. Control de calidad / Dale H. , Besterfield; Traducción Virgilio, González y Pozo; Revisión técnica Dominique; Brun Battistini.

by Besterfield, Dale H.

Edition: 8. ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: México : Pearson Educación, c2009Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [655 DAL] (3).

18. Calidad en el servicio / Claudia, Hernández Castillo.

by Hernández Castillo, Claudia.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D.F. : Trillas, S.A. , c2009Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [647.94 HER] (1).

19. Epistemología del turismo : Estudios críticos / Marcelino, Castillo Nechar ; Alexandre, Panosso Netto.

by Castillo Nechar, Marcelino; Panosso Netto, Alexandre.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D.F. : Trillas, S.A. , 2011Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [338.4791 CAS] (1).

20. Los caminos de la negociación : Personas, estrategias y técnicas / Franc, Ponti.

by Ponti, Franc.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Buenos Aires : Granica S.A., 2011Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [658.405 2 PON] (1).

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